Hospitality as a cultural value is an established sociological phenomenon. Hospitality is the relationship between the guest and the host. It is the behavior of hospitality, it includes welcoming the guests generously, entertaining them, and providing them with courteous services. Many activities in business are done to earn money, but some activities are also done to get satisfaction rather than earning money. Such activities can also be for the fulfillment of social responsibility, entertainment, or health benefits. Thus people run businesses to earn profit but only earning profit is not the only objective of business. Being a part of the society, many social works are done, and it also helps the business to maintain relations among the members of the society.
Newspaper Dainik Bhaskar, on the occasion of its 23rd foundation day in Kota, Rajasthan, presented such an excellent effort to which some other business personalities and establishments contributed generously. On March 6, 2022, Kota’s famous tea Madhushree and newspaper Dainik Bhaskar decided to feed tea and Kota’s famous Kachodi to its readers, for this each person was given two kachodi and tea coupons. One could get it by taking it to the famous Kachori shop in Kota. Readers displayed immense enthusiasm and kept reaching the shop with coupons from 9:00 am to 6:00 pm as per the scheduled time and there was a competition to get Kachori and tea. One lakh ten thousand coupons were provided by the newspaper to its readers to eat Kota’s Kachori, which is a global achievement, it was recorded by the leading name Golden Book of World Records with the title of “Largest coupon redemption Based Food Feast”. Similarly, fifty-five thousand tea packets were provided, this too being unique globally, it was recorded as a world record by the Golden Book of World Records under the title “Largest distribution of Tea sachet with Newspaper”.
Other business establishments also contributed to this whole program, among which are: Jai Jinendra Namkeen – Aerodrome Circle, Ratlami Namkeen – Jhalawar Road, Shubham Sweets – Anantpura, Sadiva Namkeen & Sweets – CAD Circle, Brijwasi Mishthan Bhandar – Dadabadi, Dwarkadhish Mishthan Bhandar – Santoshi Nagar Square, BMB Sweets & Namkeen – 2C 8 Talwandi Circle, Brijwasi Mishthan Bhandar – Vigyan Nagar, Ratan Ki Kachori Ratan Sweets, and Namkeen – Nayapura, Porwal Namkeen Sweet – Kota Junction and Vardhman Namkeen – Gumanpura.